Seel and Co, one of Wales’ oldest independent estate and letting agents, chartered surveyors, and auction houses, has been acquired by Jeffrey Ross estate agents.

Seel and Co’s outgoing Managing Director Tony Seel will stay on as a consultant at the company for a period of time for continuity. The company was established by Tony’s great grandfather in 1898. Following the sale, Seel and Co will continue to operate completely independently.

Ross Hooper-Nash, Managing Director of Jeffrey Ross – which has four branches across Cardiff – said of the acquisition:

“I have long been an admirer of Seel and Co and believe it has great potential in the real estate market in south Wales. The business perfectly complements and adds a new dimension to the current offering we have at Jeffrey Ross.

“For customers and clients of Seel and Co it will be business as usual, its expert staff will carry on doing what it does best – offering a specialist service in the auction, lettings, block property management and surveying market.”

Ross added:

“The values of the two companies are very much aligned, we intend to carry on the tradition of personal and professional service to Seel and Co’s customers for years to come. I am excited to be working with such an experienced and knowledgeable team.”

Outgoing Managing Director Tony Seel said of the acquisition:

“For some time now I have been contemplating the next stage in the development of Seel and Co and I am delighted with this outcome.

“Finding the right match for Seel and Co hasn’t been an easy task but I believe that in Ross we have found a person whose values and approach to business mirror those of our own. I am looking forward to seeing Seel and Co move forward and grow.”

Seel and Co has 22 members of staff based at its Cardiff offices.