Digital Natives Poach Strategy Director from Ogilvy

Social-first creative agency Digital Natives have appointed Tommy Wigley as Strategy Director off the back of a number of significant new business wins.

Tommy joins from Ogilvy, where he led the social strategy for the agency’s largest accounts, including Boots, Vans, Mattel and Unilever.

“Hiring Tommy is a statement of our intent,” says managing director Alistair Fitch. “He has spearheaded some fantastic work across relevant sectors to our client base, so we’re excited to see him help us to deliver best-in-class social.”

On his new role, Tommy says: “I am really looking forward to bringing my big agency experience to a specialised offering during an exciting period of growth. Together I am sure we will be able to push the boundaries of what it is to be social first within the marketplace.”