Monthly Archives: August 2021

Martech, News

Mapp Experiences Record Growth In First Half of 2021

  • MarTech platform impresses with record growth in new customer acquisition in the second quarter
  • Increasing demand for data-driven marketing solutions

Mapp, the international provider of insight-led customer experiences, continues to post record business results. In the second quarter of 2021, Mapp increased new customer acquisition by 62% compared to the same period last year. Additionally, subscription revenue has grown by 16% compared to the same quarter of 2020. The second half of 2021 is also shaping up to become a successful period for Mapp.

Mapp is benefiting from increased interest in solutions that put customer insights first, which drive personalized customer experiences, marketing optimizations, and increased efficiency. In the second quarter, renowned customers, including Vivienne Westwood, JYSK, Doves Farm Foods, OPI, Air Charter Service, Whitewater Brands, Varelotteriet, Fårup Sommerland, Yeppon.it, Fackelmann, Rivella, and Lowell, established or significantly expanded their relationship with Mapp.

This record period of growth in the company’s business development underpins Mapp’s position as one of the largest independent marketing clouds for medium-sized and enterprise companies. The benefits of Mapp’s digital marketing platform, Mapp Cloud, are in great demand. This is because companies today are increasingly looking for comprehensive marketing solutions that deliver reliable insights to improve engagement and customer experiences and enable true one-to-one personalization across various channels from a single source.

This market development is also confirmed by the study on current customer experience strategies conducted by Forrester Consulting on behalf of Mapp: A lack of customer insights is the biggest challenge for a successful customer experience strategy for 54% of the internationally surveyed marketing decision-makers.

Steve Warren, CEO of Mapp, comments: “The commitment of each one of our employees is paying off and once again we are generating record growth in new customer business. At the same time, existing customers are increasingly using the entire Mapp Cloud platform. We are very positive about the future and are looking forward to numerous new features being released soon to enable insight-driven cross-channel marketing. The market is clearly reflecting recent changes due to the massive acceleration of digital transformation and dedicated online business models, increasing the need for marketing intelligence from first-party (data privacy friendly) customer data. Additionally, cost and marketing efficiency are more important than ever for companies.”

Mapp Cloud and its components can be easily and effectively used with existing MarTech stacks or combined with a wide range of third-party systems. Through APIs, data is flexibly exchanged and consolidated. Mapp Cloud also has an integrated Customer Data Platform

(CDP) that allows data to be bundled and used across channels based on unified customer profiles, taking into account demographics, past interactions, and transactions for a highly targeted approach. This ensures hyper-personalized marketing activities. The customer analytics module Mapp Intelligence is designed to activate the full potential of first-party data for successful marketing, based on actionable insights. The cross-channel marketing component Mapp Engage makes it possible to engage with customers according to their preferences via email, direct mail, push notifications, SMS or web and automate the entire customer journey accordingly.

 

About Mapp

Marketers and data specialists should be able to focus on what will make a difference for their business, instead of spending all their time taming the technology behind it. With the insight-led customer experience platform Mapp Cloud, they can focus on what really counts – and the exciting insights that come with it. Thanks to customer intelligence and marketing analytics, companies can easily and effectively gain data-driven customer insights across all channels to trigger highly personalized marketing activities. Mapp’s customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns. Automated messages are sent via the most suitable channel, at the right time, with the optimal contact frequency. With this advanced one-to-one personalization, the highest levels of engagement and long-term customer loyalty can be achieved.

Mapp has global offices in seven countries and helps more than 3,000 companies uncover missed opportunities through an insight-led approach to marketing, including Argos, Ella’s Kitchen, Expert, Freesat, Lloyds Banking Group, MyToys, PepsiCo, Quint, Vivienne Westwood, and The Entertainer. 

Networks, News

DDoS protection solutions from StormWall are coming to the US market

In June 2021, StormWall began operating in the US market. This is the sixty-eighth foreign country where the company has started providing services to protect online resources from DDoS attacks. Now any US organization can use professional StormWall protection solutions. With the international expansion, the company plans to double the volume of business.

According to an analytical report by Mordor Intelligence, the United States accounts for 30% of all DDoS attacks in the world, which explains the demand for professional security solutions in the American market. In addition, the number of DDoS attacks in the United States is growing rapidly, currently, the number of attacks has reached a record high, primarily due to the rapid increase in the number of connected devices in the region. StormWall will offer American companies a whole range of high-tech products that provide reliable protection of online services from DDoS attacks of any complexity. In the first months of its operation in the US, StormWall plans to promote its key solutions: site protection, network protection with BGP connection, and TCP/UDP service protection. In addition, business representatives will be able to receive 24/7 technical support and expert advice on the use of StormWall solutions.

StormWall plans to maintain business interest in professional security solutions. For new customers in the United States, StormWall has offered a loyalty program that allows you to connect security solutions for free in a test mode for 10 days to evaluate the capabilities of the products. During the trial period, you will be able to use the full functionality of the solutions.

“We highly evaluate the demand for DDoS protection services in the US market and we believe that we have excellent prospects for business development. The United States has always been and remains the most attacked country in the world. In addition, recently the number of cyberattacks on American companies has increased dramatically. More and more organizations are trying to connect professional protection against DDoS attacks. Stable demand for professional security solutions among American companies has become a highly positive market trend. We truly hope that StormWall’s entry into the US market will help the business to develop and prosper successfully,” said Ramil Khantimirov, CEO and co-founder of StormWall.

Healthcare Tech, London News, News

London tech company launches new pharmaceutical app with HSBC UK support

London tech company, Zeal Software Solutions, has received a loan from HSBC UK to support the launch of its new software solution for the pharmaceutical industry, Medicostores.com. The app connects manufacturers, stockists, wholesalers, retailers and hospitals, to streamline supply chains within the sector.

The app will initially launch in India with the view to eventually expanding into UK markets. The funding from HSBC UK will be used to facilitate the set-up of servers, as well as financing the promotion of the app itself. The app enables a network of buyers and sellers to carry out end-to-end transactions and access details such as inventories, stock availability and the expiry dates of individual products.

Nagendra Yenugula, Director at Zeal Software Solutions, said: “India offers unique opportunities within the pharmaceutical industry, where much of the correspondence between buyers and sellers has previously been a time consuming, manual process. Medicostores.com provides a digital solution to support the supply chain at a time when demand for pharmaceutical stock has been at an all-time high.

“The funding from HSBC UK will be vital in helping us promote this new technology in order to drive sales and increase our share of the market. Following the launch in India, we aim to continue to expand the company and adapt the technology for the UK.”

Jenni Adams, Regional Director, Small Business Banking, HSBC UK added: “HSBC UK is pleased to support Zeal Software Solutions as it launches its new app this summer. The pressure on the pharmaceutical industry throughout the pandemic has meant that innovative technology and efforts to streamline distribution are all the more important.

 

Education, Education News, News

Swansea graduate receives Quantum Advisory award

A Swansea University graduate has been awarded the Quantum Advisory Prize 2021 for his contribution to mathematics following an in-depth study of Delay Differential Equations.

Benjamin Phelps studied mathematics at Swansea University and was presented with the award at his virtual graduation ceremony on Wednesday July 28 following the exceptional content of his final year project.

The Quantum Advisory Prize – presented by corporate pension experts Quantum Advisory – is awarded to mathematics students who have excelled at Swansea University during their final year and recipients also get a financial award to kick start their career.

Dr Dmitri Finkelshtein, Associate Professor of Mathematics at Swansea University, said: “Ben’s project was about Delay Differential Equations, an area of mathematics that deals with processes whose future stages depend not only on the present stage but also on the past ones, as is the case in many real-world processes. The topic lies outside of the standard undergraduate curriculum as it requires the handling of various mathematical techniques combined with creativity and intuition. Ben made a superb self-contained manuscript, written in a rigorous way, which provides a perfect and detailed introduction to the topic.”

Benjamin said: “This project was an entirely different challenge to any I have faced before in my degree. However, I embraced it wholeheartedly and pushed myself to see what I could do. After a difficult year this award is the perfect gratification for all my hard work.

“Although I doubt I will use my newfound knowledge of Delay Differential Equations again, I am sure that the soft skills I developed along the way will be incredibly valuable when I start my career as an auditor in September. I would like to thank Quantum Advisory for this prize, it was an honour and will be a massive help, as well as my supervisor Dr Dmitri Finkelshtein for all the support he gave me this year.”

The Quantum Advisory Prize comes just a few months after Benjamin was featured in the ICAEW 100, identifying him as one of the top students in the UK with the potential to be in the next generation of business leaders.

Now, after graduating with a first-class honours degree, Benjamin is taking the first steps in his career and has secured a position as an Audit Trainee at BDO LLP in Bristol.

Stuart Price, Partner and Actuary at Quantum Advisory, said: “We are delighted to partner once again with Swansea University to award the Quantum Advisory Prize. We work closely with the University and this Prize provides us with the opportunity to give something back.

“Each year the students astound us with their knowledge, enthusiasm and understanding of highly complex subjects and this year’s winner Benjamin is no exception. We are looking forward to seeing his career progress and maybe our paths may cross again in the future.”

Quantum Advisory, which has five offices across the UK, including Amersham, Birmingham, Bristol, Cardiff and London, provides pension and employee benefits services to employers, scheme trustees and members. For more information about Quantum Advisory, please visit https://quantumadvisory.co.uk.

Image credit: Rhys1234567890, CC BY-SA 4.0 <https://creativecommons.org/licenses/by-sa/4.0>, via Wikimedia Commons

News

M&S CAFÉ SOUNDS THE KLAXON… VEGAN BROWNIE ALERT!

One of the downsides of Vegan food is that it can taste and look very different from the non-vegan alternatives – however, this is often not the case with Vegan cakes, and M&S Cafés has introduced a delicious indulgent vegan brownie into the M&S Café menu! Made with coconut cream, golden sugar and vanilla, it’s wonderfully moist and fudgy, with a crunchy nutty layer of hazelnut, and chunks of chocolate on top – and is sure to delight both Vegan and regular customers!

Enjoy the NEW vegan brownie with a hot, cold or iced drink of your choice. The popular cafés offer a selection of coffee blends including the finest Single Origin Colombian Coffee and they promise to NEVER charge more for alternative milks with tea or coffee, not just great for Vegans, but also for customers with a dairy allergy. That’s right, Oat Milk is NOT extra 😉

Vegan Hazelnut Brownie – coming to an M&S Café near you for just £2.50!

Marketing, PR and SEO, News

Metrics That Matter with GA4

The introduction of GA4 has got many SEOs, analysts and marketers extremely excited, and has driven an increased focus on measurement and analytics as a whole.

With GA4 you can measure far more than with Universal Analytics (UA), adding new layers onto those pleasing-to-see metrics; the metrics that the CEO feels comfortable with or that indicate when teams need to panic, drop everything and address the problem with more money and resources.

But actually, the introduction of GA4 has the potential to waste even more money for many businesses, because they’re simply measuring the wrong thing.

They’re likely to lift and shift – continuing to measure things they’re comfortable with, rather than stepping back to actually review what they need to measure; to measure the things that tell them how they can change to transform.

So while GA4 promises to take your measurements to a new level – we’re encouraging businesses to not get sucked into the more mentality when it comes to measurement, but to take the time to review whether they’re measuring the right thing and identifying what they need to measure based on current business objectives.

Measure the right thing, not everything

 With GA4, Google has attempted to help marketers to improve their insights from data and increase ROI.

But the temptation with a move to GA4 will be to just lift and shift. Keep the same measurements – but maybe just add a few more using the new property’s features. The reality is the KPIs that a business is measuring were put in place years ago.

At Code, we’ve found that many of the organisations we work with have never done a measurement audit since launching their digital platform, even though it may have had many iterations.

What’s being measured hasn’t been given the same thorough scrutiny as deciding what digital techniques to deploy in order to reach and satisfy audiences. The best practice is actually to review metrics every 12 to 18 months.

And even when apps or new touchpoints have been added, often the same and ‘typical’ metrics are measured as prescribed by what can be quantified in those channels.

But while many businesses now have multiple platforms and channels – it doesn’t mean they can and should be measured in the same way.

Getting started with a measurement framework

The first step to knowing whether you’re measuring the right thing or could be measuring less is to do a measurement workshop.

The overall premise is to ask; do your KPIs still reflect your business and the customer journey?

Supporting this goal is to ask if the measurement you do reflects the real objectives of the platform or customer journey that’s relevant to today’s consumers.

The process begins with a stakeholder session. Part of reviewing how businesses measure is to acknowledge that data is a team sport. By working alongside all of your stakeholders and your team – not just looking at numbers – data analysts get a complete picture of a business and its digital estate, including its pain points.

This also ensures that the knowledge being shared is that of the current team – which again could have changed since original measurements were put in place. Stakeholder interviews can help to define the vision, which is step two of the process.

It’s then important to take a deep dive into what customers are actually doing – not just looking at what the data is telling us. And to map these actions against what the business wants customers to do – to see if there is a disconnect.

And consider; not all platforms are designed to do the same thing – so it may seem obvious, but this means that they shouldn’t all be measured in the same way.

Results of the workshop will then enable teams to create a Measurement Framework.

Within the framework, we account for what influences changes in metrics to add a ‘human’ element to the measurement. There are many things that businesses can’t actually do anything about that impacts conversions from seasonality to major events. The framework will allow organisations to cross-check against these.

Often journeys are not straightforward and not static, and frameworks help you to measure successfully so that decisions can be made based on true insight on how to drive positive digital change.

The metrics that matter

If your organisation doesn’t understand or trust data, you won’t truly understand your customers. Too often, the data is unreliable. A web analytics tool might say one thing, while your back-end operational dashboard says something else.

By auditing your data analytics and connecting data sets, organisations can answer big questions about their customers and operations and make better decisions with confidence.

So before jumping into GA4 – consider first the importance of measuring the right thing, not everything.

www.codecomputerlove.com

Accounts and Accountancy, Finance and Banking

Kilsby Williams eyes further expansion on the back of client wins

Leading independent accountancy firm, Kilsby Williams, is celebrating its 30th year with significant client gains and exciting recruitment plans.

Kilsby Williams, which was launched in 1991, has seen record growth in the past six months with many lucrative client wins including both Newport and Cardiff Bus, Fordthorne, Pensord Press, Poundstretcher and London-based Cutler and Gross. Added to existing gains this has seen the firm’s annual growth rate rise to a record 20%.

This success can be attributed to Kilsby Williams’ expert knowledge, technical ability and years of experience advising businesses, all of which mean that the company can attract national organisations that would traditionally work with the Big Four accountancy firms, putting it in a unique position for a business of its size.

Simon Tee, Managing Partner at Kilsby Williams, said: “We have been really pleased with the way business has gone since the start of 2021 and see our success as a fitting way of celebrating our 30th anniversary.

“We are proud of our ability to compete with the Big Four accountancy firms and other larger organisations. We believe that we offer clients and staff many of the benefits of these bigger companies but within a unique, family team culture.”

Accountancy and taxation specialist Kilsby Williams provides solutions for businesses through a variety of services such as company audits, accountancy advice and technical tax solutions designed to avoid tax leakage.

Currently a team of 55, Kilsby Williams is looking for staff across all levels of the business from trainees to partners and believes that there are plenty of opportunities available for people who are looking for a chance to push on in their career.

Simon said: “Due to the size of our firm we are able to get to know our staff well and see what they are capable of. We offer clear progression plans and development opportunities and believe that this is a great place for people to thrive and become clever accountants.”

Established in 1991, Kilsby Williams works with clients from across South Wales, the Midlands and London, ranging from sole traders to companies in international quoted groups.

News, Pets

Most dog owners would pull a sickie to care for their pet, new research highlights

The vast majority of dog owners would consider pulling a sickie to care for their pets as they prepare to return to work post-lockdown, new research has shown.
Almost three quarters are worried about how returning to work will affect their pet, the survey revealed.
The poll by leading UK separation anxiety expert and author Julie Naismith is a snapshot of how dog owners are feeling ahead of an anticipated widespread end to working from home as UK bosses plan to boost post-pandemic productivity.
The survey revealed more than 85 per cent of the 900 people surveyed would consider taking time off sick to look after their pets.
Over half, 54 per cent, also said they would consider quitting their current jobs if their employers didn’t allow them to take their dogs to work with them. More than 80 per cent are looking into doggy day-care with a quarter of the remainder believing this is too expensive an option.
Julie said: “You need to send your dog to day-care or a petsitter if you can. Day-care will help your dog remember that there’s more to their world than just being with you.”
Julie, best-selling author of Be Right Back, a guide to overcoming separation anxiety in dogs, said she wasn’t surprised by the survey results and was encouraged to see how much owners love their dogs and put their welfare above other considerations.
Three-quarters of those surveyed had got a dog in lockdown.
And while Julie said she couldn’t condone taking a ‘sickie’ to care for them, she could understand the desperation owners may feel if their pets suffer with separation anxiety.
“Honesty is the best policy,” said Julie. “I’m hoping there are some understanding bosses out there who would appreciate that caring for a beloved part of the family is vital and a frank conversation about this would be better than fibbing.
“The key is to make sure you train your pet to be alone, they can respond really well, my 10-year-old cockapoo Percy is a perfect example of this, he used to be really stressed when I wasn’t around but he is comfortable with it now.”
More than 80 per cent of owners said that faced with a return to working environment, they had invested in dog training in a bid to reduce anxiety for their dog.
Despite this there are people outside of Julie’s research group who believe training your dog to be alone can be cruel. And she says, there are harmful myths about separation anxiety that need to be busted – for the good of both the dog and the owner.
“The thing is, some dogs are really going to struggle. Being alone doesn’t come naturally to dogs. We’ve spent 30,000 years selecting dogs for their desire to be with humans. No wonder so many get upset when we leave. We’ve seen two things happen over the last year – either puppies who never learned how to be alone or adult dogs who used to be fine forgot how to be alone.
“The good news is though that we can still teach these dogs how to handle being alone. Even though you might be in a panic about this you can train your dog to be comfortable when you leave.”
Julie’s expertise has helped thousands of dogs and their owners from around the world overcome this complex behavioural condition.
She said: “People think training a dog to be more comfortable without them is really difficult, it doesn’t have to be.”
Julie’s top five tips for helping your dog overcome separation anxiety:
1 Start by teaching your dog that you coming and going is no big deal. I call this the ‘Door is a Bore game’. You step in and out of the door repeatedly until your dog goes ‘this is silly’.
2 Then start stepping outside for small amounts of time. Watch your dog on camera as you do this. Gradually build up the time and let your dog dictate the pace. The technique we use is the exact same technique we use to help people overcome their fears: Gradual exposure therapy.
3 When a dog doesn’t like being home alone, they’re not being spiteful, they’re not being bad, they’re frightened of being home alone. They have a phobia of it. And that’s why gradual exposure really helps – by exposing them to their fear and overcoming it.
4 Letting your dog ‘cry it out’ is an old training method and it doesn’t work. You have to be more gradual and gentler about it. Crating your dog won’t help either. Most dogs with a fear of being left alone hate being crated.
5 Avoid the many things you might have read about as fixes for separation anxiety. Food toys, calming chews, diffusers, pressure vests, leaving music on and natural remedies just don’t work for most dogs. Stick with training instead.
Yorkshire-born Julie now lives in the Canadian Rockies, and pandemic restrictions permitting, divides her time between the UK and Canada.
Her new book, Be Right Back! The Puppy Separation Anxiety Edition is out now. It follows her international bestselling guide to separation anxiety in adult dogs, Be Right Back!
For more information on Julie’s programmes for owners or for trainers visit: https://www.subthresholdtraining.com/
Education, Energy

Engenera involved in educating pupils on their carbon footprint

Thousands of school children attending 11 schools in the Newcastle area will be prompted daily to think more about their carbon footprint and will be educated on how to reduce it, thanks to a significant renewable energy programme by Aura North East in conjunction with partner Engenera Renewables Group, one of the UK’s leading renewable energy companies.

In partnership with Robertson Facilities Management, Engenera will be installing solar panels complemented by energy storage technology at the schools, all ultimately overseen by Aura, the Newcastle LEP (Local Education Partnership). The project will be funded through phase one of the Government’s Public Sector Decarbonisation scheme with Salix Finance.

In addition to helping the schools reduce their energy bills and carbon footprint, Engenera will also install state-of-the-art energy monitoring technology, which will be highly visible and informative in the reception of each school.

The screens will display the school’s energy consumption and carbon savings/footprint in real time, allowing children to take an active interest in the carbon footprint of their place of education, and their teachers to potentially structure lessons and projects around the system.

In April, the UK government brought forward its target of reducing carbon emissions by 78% (compared to 1990 levels) by 2035 – a 15-year reduction on the previous target of 2050. This will mean increased incentives for organisations in all sectors to reduce their carbon footprint and invest in renewable energy projects.

Engenera has broadened its offering this year to encompass a wider range of renewable energy solutions, pivoting to become a decarbonisation partner for organisations seeking a holistic solution to better manage all their energy needs and help them align with government targets.

Engenera is also one of the few renewable energy companies in the UK able to offer renewable energy installations at no capital outlay to customers able to sign power purchase agreements (PPAs). This is because it can access a £100 million green bond programme that is financed by multiple PPAs arranged by Engenera.

Lloyd Lawson, Chief Strategy Officer, Engenera, said:

“This represents a hugely important project for us. It is amazing to be able to use our skills and technology to help 11 schools reduce their bills and carbon footprint, but it is even better to be able to also invest in grassroots education in this way and help inform and educate a new generation of children about the reality of energy generation and how technology can help make things better.”

News

North Wales Holiday Park set for expansion, creating dozens of employment opportunities

A MAJOR employment boost is underway for North Wales as family-run leisure park operator Lyon Holiday Parks. based in Denbighshire, has been backed by the Department of Work and Pensions (DWP) to implement a Kickstart Scheme for young job-hunters in the area. The group is one of the region’s most well-known companies, running 13 parks across North Wales and Cumbria and the company are offering hard to find construction and trade roles under the scheme, as well as looking to fill permanent positions across all their sites.

The new Kickstart scheme provides funding to create 6 month work placements for 16-to 24-year-olds on Universal Credit who are at risk of long-term unemployment.   The company are confident that long term employment can be offered at the end of the scheme.

The new positions for the eager youngsters have been created at the derelict former site (formerly known as Graic Parc), acquired by by Lyons Holiday Parks in December 2019.  The company plans to create 18 new hotel rooms and 79 wooden lodges at the ‘retired tourist hotspot’ of Dyserth Falls.  18 young employees have already taken up sought-after positions in plumbing, construction, and electricals, with plans now in the pipeline to create 30 more Kickstart career opportunities in the company’s food and beverage team.

Lorraine Smith, Kickstart team lead and HR manager for Lyons, implemented the initiative. She said:

“Both the redevelopment of Dyserth Falls as a park, and the introduction of 30 additional new employees to our already strong workforce, is a sign of prosperity and economic success for the region and many families.

“We’re a company that is constantly expanding. We will then look to take a number of employees on in full-time roles, utilising the skills into which we have invested. Providing security to those hard-working individuals is our goal. This highlights our commitment to investing in people and their future careers. This is what our inclusion in the Kickstart scheme represents.

“The Coronavirus pandemic of 2020 had a damaging impact on tourism and industry hospitalities across North Wales. The Lyons group sits alongside fellow tourism companies in the region who have missed out on almost a whole year of trade. But we are determined to move forward and are relentlessly striving to bring North Wales back to its booming glory.”

Lorraine added that not only will the recruits undergo on the job training, but will also receive support throughout their placement with CV writing, interview preparation, and will receive their health & safety certificates as well as other vocational qualifications.

Joseph Lyons Mound, company director, said:

“Lyons is a pillar of the North Wales economy. Employing over 400 seasonal and permanent staff, we are widely recognised as having one of the largest employee workforces in North Wales.

“We celebrated our retention of 160 permanent staff throughout last year’s lockdown. This is because we see past the positions and statistics: we see the people.”

Geoff Mound, director of the 3rd generation business, is excited about the scheme. He said:

“Dyserth Falls is the ideal destination to work on, it’s got everything. It’s about time we put it back on the map. We’re very eager to give youngsters an opportunity to improve their skills and help them strive for something better.”

Both the company’s new Kickstarter initiative and the transformation of Dyserth Falls has been backed by local councillors, David Gwyn Williams (Dyserth) and Peter Evans (Meliden). Cllr Evans said: “We need developments like this, it’s long overdue and I’m well in support. It’s an ideal opportunity for young people to learn something and get on the employment ladder – literally. I am very glad to see the likes of the Mounds doing this. It’s nice to see a local family putting money where it needs it. This is the way forward – it’s a win-win situation.”

Dr James Davies, MP for Clwyd, also backs this scheme and development. He said: “It is really good news for the area that the derelict Graig Park/Dyserth Falls Resort site is to be brought back to life. This will prove an important boost to the local economy post-pandemic. I’m extremely pleased that the owners intend to take on up to 30 young and unemployed people through the Government’s ‘Kickstart’ jobs scheme. I look forward to the site reopening to welcome tourists on short breaks as well as residents to enjoy the facilities on offer.”

In addition to the construction roles at the new Dyserth Falls development, the company are also recruiting for permanent positions and recently held a recruitment day. The group are currently seeking hotel housekeepers, grounds and maintenance operatives and food and beverage team members. Trainee pool lifeguards, job controllers, carpenters are also being called for. Kitchen porters, bar managers, receptionists, team leaders, and night porters are also needed.

For a full list of vacancies, visit the Lyons recruitment page or enquire further by emailing jobs@lyonsholidayparks.co.uk