Hope and Story, an e-Commerce marketplace that flies the flag for British-made goods, has successfully secured partnerships with over 200 independent brands just in time for Christmas.

With an original target to reach this number by the end of their second year, Hope and Story has successfully onboarded over 200 partners within just six months of launching the new platform, which enables conscious consumers to shop local, shop sustainable and shop British.

The news comes hot on the heels of concerns Christmas will be cancelled this year due to supply chain issues arising from Brexit and the pandemic, leaving many consumers looking for an alternative to major online retailers when shopping for gifts this year.

 

Hope and Story co-founder, Betsy Vickery, explained:

“In developing Hope and Story, we wanted to curate an online marketplace that both championed and showcased the best of British brands, whilst providing consumers with an enjoyable, online shopping experience.

We are delighted to already be working with over 200 British partners across 12 plus lifestyle categories, especially at a time where consumers are more inspired than ever to shop British this Christmas.

An over-reliance on outsourcing overseas has led to a lack of responsibility when it comes to ethics and sustainability, so we are incredibly proud to be building a community of inspired, independent makers who share our values and our passion for truly British-made goods.”

Hope and Story was originally inspired in spring 2020 when Betsy spent weeks searching online for 100% British-made gifts for her 7-year-old daughter’s birthday, and found there was no e-Commerce marketplace that offered ethical, sustainable, and truly British brands.

Enlisting the help of her childhood friends, Alison Larnder and Lizzy Waterhouse, they set to work in developing the virtual British-made marketplace and have already seen an overwhelmingly positive response just six months on.

With a clear vision to become the ‘go to’ online marketplace for British made brands, all products listed via the Hope and Story site are united in the same standard of quality and ethics, with leading brands including Georgie Murton, Studio Arcform, Samuel Groves and Gung Ho to name just a few, giving conscious consumers more choice than ever when it comes to buying sustainable Christmas gifts this year.