According to the latest data, last year, eBay saw a new kind of “pandemic startup” as SMEs settling in the UK market surged 237% and attempted to reach 29 million buyers in the country. The new SME sold more than 72 million items on eBay UK between March 2020-March 2021, with Home & Garden, Electronics and Fashion being the best-seller categories.
With this in mind, experts at 3D Sellers, eBay Selling Manager Software have shared some of the benefits of selling through the platform, and how you can use it to amplify and grow your business.
1. It’s easy to use
Setting up as a seller on eBay is very straightforward, so you can open for business just
as soon as you’re ready. You don’t need any expert knowledge – you’ll be guided through
the process, and there’s plenty of support available if you need it. All of eBay’s systems
(from listings to checkout to customer service) are well established and user friendly, so
you don’t need to spend time trying to work out the best ways of doing things.
2. It’s low cost (and low risk)
Developing a new e-commerce site can be expensive, particularly for a start-up micro
business. And it’s not just the cost – it’s also the time involved in planning the site and
making sure that everything is working properly. Using an established platform such as
eBay means no extra investment and therefore a reduced risk to your business. This
gives you more freedom to test things out. The fees charged by eBay to its sellers are
also very competitive compared to other platforms.
3. It has huge reach
Selling through eBay gives you access to a global marketplace of 183 million users. For a
start-up micro business with a limited marketing budget, that’s a massive advantage.
With a bit of research and practice (checking out the competition, taking care of photos and descriptions, getting your pricing right), your listings will reach a huge number of potential customers – far greater than you could realistically expect if you
started out on your own. Your products are also much more likely to come up in search
results, as eBay has an excellent track record in SEO.
results, as eBay has an excellent track record in SEO.
4. It’s a trusted brand
Customers like to buy from trusted brands such as eBay, and for a start-up it really does
make sense to tap into this, given that it can take a lot of time and money to build your
own brand. You’re far more likely to not only find customers in the first place, but then
crucially convert their search to a sale, simply by being on a platform that is fully
established, widely recognised and well trusted. A big part of this trust lies in eBay’s
customer service; buyers know that they’re protected, so if any problems arise they will
be properly dealt with.
5. It offers protection to sellers as well as buyers
Following on from this, eBay offers seller protection as well as buyer protection. This is of
real practical benefit as it covers things like abusive buyers, delivery issues, used or
damaged returns, and buyers who won’t pay. This level of customer service expertise
would be challenging for a small start-up to reproduce in-house.
6. It’s scalable
One of the best things about using a selling platform like eBay is that it enables you to
grow your business at your own pace. For example, you could start off experimentally,
just listing a few products to see how it works and what sells. You might then decide to
scale up and establish your own eBay Shop, with a subscription package and
personalised shopfront. To further grow your business you could invest in some eBay
management software to enable you to deal with listings, messages, stock, sales analysis
and other tasks more easily.
About 3D Sellers
3Dsellers is the simplest all-in-one solution to boost eBay sales. The company was founded and is managed by eBay sellers and is already trusted by over 200,000 users since 2010.
Over the years, we’ve worked closely with eBay and became the biggest app provider for eBay sellers, delivering quality and stability to our clients. Today, we’ve
gathered the most powerful solutions to BOOST SALES and created a single platform – 3Dsellers!
With 3Dsellers we’ve created an opportunity for eBay sellers to increase sales by up to 300%, create a professional brand and provide explicit customer care to elevate total score rating.
Our features include an intuitive listing designer, stunning PDF catalog generator, engaging feedback reminder, cross-sell email messaging tool and a Facebook store – all in one place.
Have listings on eBay? Try 3Dsellers NOW – we have a FREE trial available for a limited time.