A strong business is nothing without the backing of top employees. That’s why it is imperative that you strive to find the best people for the job. This will allow your business to further flourish and grow. To attract the right individuals, you need to offer them a working life that appeals to them, especially when the best employees will probably have multiple job prospects – you’ve got to make sure your business stands out. Here we are going to explore some of the ways that you can make your business more appealing to prospective employees. Let’s go.

 

Pensions and Financial Benefits

Whilst pension schemes are mandatory by law, your business shouldn’t just go for the most cost effective one for the company. By having a good pension scheme that protects your employees, as well as their families, you’re showing your teams that you care. This could be something that stands you apart from your competitors. Your employees can then also consolidate any of their existing pension pots here, so that they are getting the most out of their investment.

As well as offering a great pension scheme, you should consider other financial benefits such as above standard maternity cover, performance bonuses, and annual wage reviews. Money talks and is an incredibly strong factor when it comes to swaying potential candidates. Let them know their earning potential as well as the fact that they will be looked after financially. 

 

Proper Training and Upskilling

If you hire ambitious employees, they’re going to want to have sufficient training to be able to continuously learn and improve on the job. This also shows that you’re investing in them as people, which will encourage them to work hard and stick with your business. So ensure that you offer plenty of training courses and opportunities for them to enhance their talent. Also highlight this on your company website so that you can attract people to apply for roles you have going. 

 

Perks of the Job

Now a lot of company perks should be a given – the standard amount of holiday days per annum, the opportunity to ‘dress down’, occasional company socials, and free tea or coffee. This isn’t something that you should shout about as perks of the job. Here are some examples of real perks that could interest employees:

 

• Flexible hours
• Free food when in the office
• Out of work treats (e.g. gym memberships)
• A HR team that genuinely takes care of employees
• Personal development opportunities (e.g. the opportunity to learn a language)
• Potential to travel with work etc.

 

Company Culture

A lot of businesses try to showcase their great ‘company culture’ but often it falls short in reality. To ensure that you really do have a good company culture, you need to listen to the staff that you do have. Take on board feedback. Ensure that management is looking after teams effectively. Speak to the people you work with – listen and ask questions. The most important thing when it comes to company culture is that employees enjoy working for the business. This can be measured by employee surveys and retention rates.