Industry-first Financial Guarantee Launches to Enable Confident Funding for Creative Projects

A brand new financial guarantee, designed exclusively for the film and media industry, will finally provide lenders across the globe with financial security when funding independent productions.

The Media Credit Guarantee is launched today by Kerry London Europe to coincide with the American Film Market. This unique financial guarantee is designed to make it easier for banks and other lenders to confidently offer funding to independent producers of film, tv series and animation.

Importantly, it’s the first product of its kind tailored specifically to the film and media industry and is offered exclusively by Kerry London Europe.

The new product offers a guarantee to banks and other lenders, ensuring contractual payments are made on time. If unforeseen circumstances such as insolvency prevent payments from distributors or incentives, the Media Credit Guarantee protects lenders from losses of up to £5 million per distributor or incentive contract.

“The American Film Market is the perfect springboard to launch our industry-first Media Credit Guarantee to the global film industry, banks and financiers,” explains Ansley Williams, Client Services Director at Kerry London Europe. “This guarantee will have an incredibly positive impact, bringing more productions to life with minimal negotiations with lenders.”

Independent film productions, particularly those with foreign distribution deals or no well-known talent attached, have previously been considered high-risk investments and ‘indie’ producers or production companies often lack the collateral needed to reassure lenders. The Media Credit Guarantee removes these barriers, enabling lenders to invest confidently in creative projects.

Kerry London Europe is now accepting Media Credit Guarantee applications for film and media projects. For more information visit our website.