Investment further strengthens Org Group’s customer experience (CX) proposition
London, United Kingdom, 1st October 2025: The multinational professional services company, Org Group has acquired a minority stake in HappyPath Labs, a highly innovative and rapidly growing technology firm in Ireland.
HappyPath develops next-generation cloud-based contact centre technologies, including advanced AI-based solutions, that help organisations deliver measurable outcomes and better customer and employee experiences. As an Accredited Amazon Web Services (AWS) Partner, the company has a proven track record across multiple industries and complex, large-scale environments. HappyPath was recently named Best Start-Up at the 2025 Irish National Enterprise Awards.
Org Group is a leader in organisational engineering, employing over 3,000 people across 19 offices in 13 countries worldwide. The company helps clients to evolve and grow with a focus on talent, technology and customer experiences.
The investment by Org Group will support the Group’s strategic growth and innovation programmes. It will also be used to further strengthen Org Group’s customer experience (CX) proposition, reflecting the Group’s strategy of enabling organisations to re-engineer how they connect with and serve customers, in ways that drive tangible business value.
Earlier this year, HappyPath launched Fizz, its breakthrough AI-powered analytics and quality assurance platform. Fizz analyses customer interactions at scale, generating actionable insights that enable organisations to drive performance, maintain compliance and deliver better experiences for customers and employees. Platform-agnostic by design, Fizz works across multiple contact centre and communication systems, making it highly adaptable for organisations in both regulated and unregulated industries. Org Group collaborated with HappyPath during the beta phase of the platform rollout.
Seb O’Connell, Chief Executive Officer of Org Group said, “We are focused on realising organisational potential for our clients through the alignment of people, processes and technology. HappyPath Labs reflects this philosophy with solutions that enhance customer engagement and employee empowerment as the central elements of business success, using advanced technology to deliver measurable market outcomes. This partnership will accelerate HappyPath’s growth while strengthening Org Group’s ability to deliver lasting value for our clients.”
Paddy Morrissey, Chief Revenue Officer of Org Group said, “We’ve experienced at first-hand how HappyPath Labs’ solutions enable organisations to transform customer and employee experiences and boost business success. Combining HappyPath’s next generation solutions with our proven expertise, this partnership will enable the company to expand its market presence, scale operations and accelerate product development, building further on its rapid growth trajectory.”
Dave Hayes, Managing Director of HappyPath Labs said, “Org Group’s expertise, multinational reach in key markets, and focus on value-driven outcomes will help us scale with confidence while continuing to deliver positive change for organisations and their customers.”
HappyPath Labs was founded in 2022 by Dave Hayes, Gavin Coakley and Denis McCarthy – highly experienced operations, IT and software professionals with proven expertise, coupled with a desire to do things differently. The company serves a number of key industry sectors including telecommunications, utilities, financial services, healthcare and logistics.
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About Org Group
Org Group is a leader in Organisational Engineering. For over 30 years, our team of experts have helped 5,000+ clients evolve and grow through their talent, technology, and customer experiences. With a 3,000-strong team based across 19 offices and 13 countries, we provide three core solutions to businesses. Advise. Manage. Resource.
Advise: Our advisors and technical subject matter experts help organisations modernise their operations, maximise their growth potential and ensure a faster return on their strategic investments and change programmes.