Charity donations go online within two weeks with Caution Your Blast

Charities and churches were digitally enabled in a matter of days when it came to fundraising over the Easter break, thanks to a new online donations service launched by digital practice Caution Your Blast.

The service, aimed at charities who were, pre-pandemic, raising funds face-to-face or at donation points inside buildings, has been offered to 700 charities initially, with several dozen early adopters setting up in time for Easter weekend.

The urgent need arose as prior to the pandemic these charities were raising funds through contactless card payments via Give A Little, an Android App innovation which Caution Your Blast set up for Christmas 2019 and which has continued to gain traction since. More than £270,000 in donations had been raised since the software was made available for download, £40,000 of which was taken in February. However, these donations along with cash donations, dried up in a matter of weeks with the onset of COVID-19.

“With no one going to church right now, the rapid change that these churches and charities have undergone when it comes to shifting donations online has demonstrated the art of the possible, and gone some way to beating what would have otherwise been a blue Easter for them,” said Ben Stewart, CEO, Caution Your Blast. “In response to major events, all organisations large and small, need to be able to react rapidly, sometimes even changing their processes and ways of working. This is another area where digital services and products are able to make a huge contribution to social stability.”

“This has provided us with a valuable new opportunity for people to donate towards our ministry in a really user-friendly way. The seamless integration of the online giving feature with our SumUp account is a massive bonus,” said Nathan Conway, Operations Director at Top Church, Dudley.
The solution is available to over charities and churches via the Give A Little service across the UK and other global markets.