Quality and authenticity not AI fakes will win brands’ hearts, influencer marketing chief warns
Creativity to replace charisma as AI impacts the influencer world, forecasts boss of Disrupt The role of artificial intelligence and...
Marketing
A-List Status for Meet & Potato’s Senior Event Producer
Sophie Greatbanks has been awarded A-List status in the creative event industry by Conference and Incentive Travel Insight (C&IT) Magazine....
Flow Creative rebrand Money Wellness to enable thousands of people find financial security
Today Flow Creative announced they are the team behind the rebrand of Money Wellness, who provide free debt advice and...
Mapp Launches New AI Assistant
AI-powered assistant enhances marketing insights and campaign orchestration Mapp, the leading international provider of insight-led customer experience solutions, has today...
Activist Jamie Klingler tells ‘Status Update’ podcast that reclaiming her life freed her creative processes
The co-founder of the ‘Reclaim These Streets campaign, Jamie Klingler, has revealed that her decision to invest in herself, after years...
Amperity Delivers Over 11 Billion Profiles to Ad Ecosystem Daily
Forrester Consulting Uncovers 505% Return on Investment with Amperity through Recent Total Economic Impact Study Amperity, the leading AI-powered enterprise...
Direct Marketing: ICO issues over half a million pounds in new fines to fight illegal marketing tactics
Introduction The Information Commissioner’s Office (ICO) has issued fines totalling £590,000 to five companies for collectively making 1.9 million unwanted...
Freebies’ magnetism for customers – Can this sales strategy be used without hurting the business’s budget?
The power of free goods is unparalleled, yet many businesses underestimate the effectiveness of this sales strategy and are off-put...
Disrupt’s ‘Status Update’ podcast launches with bonus live episode at Influencer Marketing Show
Former Made in Chelsea Star Stevie Johnson unveils new content creator series by focusing on Gen Z live on stage...
Plumbing firm appoints managing director to set the seal on three years of growth
BATH plumbing and heating services firm GreenSmart Services has appointed joint founder Damian Bush as managing director as its seeks...
