Personio hires Zalando’s SVP Finance Birgit Haderer as CFO, further expanding executive team

Personio, the provider of an all-in-one HR software solution, has appointed Birgit Haderer as Chief Financial Officer. Starting her new role in June, the former Zalando SVP Finance and Goldman Sachs VP will be tasked with further scaling Personio’s finance, legal and BI departments. By establishing a scalable organisational structure, Haderer will play a crucial role in supporting company growth and long-term business strategy.

With a strong tech focus and a proven track record in defining finance strategies across various industries in both Germany and the USA, most recently Haderer was integral in building and later heading the finance department at Zalando, one of Europe’s most successful internet businesses. There she led the team that orchestrated the company’s $668 million IPO in 2014, which was at the time the largest German tech IPO since Telekom’s IPO in 2000.

Personio aims to become the leading HR platform for small and medium-sized enterprises in Europe. Haderer’s experience from nine years at Goldman Sachs and seven years at Zalando will help Personio achieve these ambitious growth objectives.

Hanno Renner, co-founder and CEO of Personio: “Birgit has a great talent for choosing the right organisational structures and strategies for different phases of company growth, having supported several businesses in scaling and going public. This makes her the perfect fit for the CFO role as we look to bring Personio’s already well established finance division to the next level to further support Personio’s growth and enable its European expansion. I’ve found Birgit to be a great sparring partner, and I’m delighted to welcome her on board.”

Birgit Haderer: “It’s a very exciting time to join the Personio team and support the company’s goal to digitize and transform HR through its leading software. Equipped with a strong team, culture, and shareholders, Personio has the potential to become a European success story, just like Zalando. Personally, I am also looking forward to taking a deeper dive into the software space, applying my scale-up knowledge and helping steer the company on this journey.”

Haderer is the second internationally-experienced executive to join Personio in 2020, following the appointment of former Head of Dropbox Business EMEA, Geraldine MacCarthy as CRO in March. With yet another high profile executive added to Personio’s management team, the tech company has reached another milestone in its European growth strategy.