Leading timber supplier Premier Forest Products has rebranded its Crumlin location to bring it under the Mon Timber banner.
The decision to rebrand was taken because of the strong brand recognition that Mon Timber enjoys across south Wales. On a practical level it also enables Mon Timber’s existing customers to use their accounts across a wider selection of sites more easily.
The Crumlin branch will continue to sell its current range, which will be extended to incorporate Mon Timber’s offering which includes hardwoods, flooring, doors, joinery and engineered timber.
The rebrand coincides with the launch of the new Mon Timber website. The website showcases the range of products available and links to Mon Timber’s online store, milltimberdirect.co.uk. Trade customers can access their account online so they can easily view their orders, invoices, delivery addresses and other account information, 24/7.
Mon Timber products are available to purchase online and can be collected at one of the brand’s three sites in Crumlin, Newport or Cardiff.
Terry Edgell, Co-founder & CEO of Premier Forest Products said, “One of the things that initially attracted us to Mon Timber was the strong brand the owners had developed over the years. This is the perfect opportunity to build on that reputation for quality and ensure that our customers continue to have access to the best possible products.
“By offering Mon Timber’s high-quality products for click and collect or delivery, our intention is to make the customer experience as streamlined and convenient as possible and we look forward to their feedback over the coming months.”
Premier Forest Products is engaged in the importation, processing, merchanting and wholesale distribution of timber and timber products from multiple sites across the UK.