Tag Archives: whitepaper

News

Whitepaper reveals insights into global product management for software product companies looking to expand

Leading global training provider Product Focus has released a whitepaper for Product Management professionals titled ‘Global Product Management Enterprise Software Localization’ describing how much of the responsibility for product localization falls to the product managers and how they can complete a successful localization process, 

For software product companies expanding into other territories, the topic of localization is critical. A successfully localized product will take into account issues of data representation, local business and legal constraints, as well as cultural norms. The insightful paper describes how localization impacts the product manager, what they need to know and provides a checklist of key considerations for a successful localization process. 

Product Focus has used insights gained from working with thousands of companies and product professionals as well as a localization industry expert to set out the key features of localizing software aimed at businesses. The aim is to help product managers maximize the value they get from their product, ensuring that the user interacts in their own language, with data presented in a format familiar to them, and crucially, that it aligns with cultural norms. 

Founding Director of Product Focus, Ian Lunn, is an industry leader with over 25 years’ experience in product management roles. He started Product Focus in 2006, with fellow Director Andrew Dickenson, to help companies achieve high-quality product management, through teaching the skills and providing the tools they need to excel. The team works with a wide range of companies, from start-ups to huge multinationals, delivering online and face-to-face courses across the world. 

On the reasoning behind the whitepaper, Ian explains, “Users’ expectations of enterprise software have changed over time – while users might once have been told to ‘just use it’, consumerization means these same users now have high expectations for the experience. So software has to be localized.”

“The goal of localization should be that your product appears to the user as though it had been designed in their country and culture and not imported from elsewhere. Product Managers need to understand the areas that are being considered, why they are important, and the need to engage with local experts.”

The whitepaper can be downloaded from the Product Focus website: https://www.productfocus.com/white-papers/global-product-management-enterprise-software-localization/

News, Retail & E-commerce

Online Grocery: Making Business Matter launches Free Whitepaper on the emerging Rapid Grocery market

In an era of technology and ecommerce, Online Grocery has been around for some time even prior to the pandemic, with online ordering, home delivery slots and Click+Collect. An increase in popularity, consumer demand and consumer expectations sees the rise of Rapid Grocery, with services such as Getir, DoorDash, Gorillas, and Tesco Whoosh becoming more prevalent.

Rapid Grocery creates a whole new market: The 10-minute delivery.

Soft skills training provider Making Business Matter has compiled an in-depth Online Grocery Report for commercial professionals, which is freely available for download now.

The Online Grocery Report aims to enable readers to:

  • Learn more about the new era of grocery retail.
  • Talk credibly about the Rapid Grocery market.
  • See how the world’s market share breaks down across the globe.
  • Explore the online performance of the market players.
  • Understand some basics of SEO to know the battleground.
  • Share opinions on how the future looks.

Foreword of the Report is from the MD of Arla Foods UK, Ash Amirahmadi

“Technology-led disruption has been a key trend in the UK grocery sector and rapid delivery has been both an exciting and important development. Understanding the dynamics, and building awareness and knowledge are key for industry professionals. This report is the definitive guide and therefore I am delighted to support its publication.

Having worked with and known the team at Making Business Matter for a number of years I have been impressed with one of their core values of building capability in the grocery sector. They have consistently focussed on easy to understanding content and giving back to the industry, with which they are deeply passionate.

This publication is a must-read document for commercial professionals who are looking to develop their strategy for rapid delivery”.

The 70-page report is now available and covers everything from a detailed understanding and overview of Rapid Grocery, real-life examples, the global market, online performance and much more.

Resources:

Download the report at https://www.makingbusinessmatter.co.uk/online-grocery

Automotive, Driving, News

The AA launches Yellow Paper to pledge its support for SMEs on the UK’s roads

The AA’s business services division has further pledged its support for SMEs with the launch of its new yellow paper ‘Keeping the UK’s SMEs on the Road’. As the UK moves closer to switching to electric vehicle (EV) fleets, the AA is committed to ensuring smaller businesses are not overlooked as they navigate the journey.

The UK’s almost six million SMEs have had a challenging 12 months, with preparations for Brexit and the impact of COVID-19. Although refreshing the SME fleet mix may not have seemed business critical, the journey to zero emission road transport for new cars and vans in 2030 – the government’s deadline for electrification – is picking up pace. Backed up by calls from the likes of the British Chambers of Commerce, the right support will help SMEs embrace opportunities and get ahead of the EV curve.

Luke Flinders, head of affinity partnerships, British Chambers of Commerce, said: “We warmly welcome this pledge of support for SMEs from the AA.  Businesses have been busy adapting since the events of 2020 and early 2021 but it is hugely important smaller organisations aren’t overlooked. SMEs need clear advice and trusted partners in order to be able maximise the opportunities ahead.”

Marc Samuel, head of SME and B2B telesales at the AA, added: “2020 was a year we will never forget and one that many businesses are still working hard to navigate. Now, more than ever, we want to ensure SMEs are front of mind and getting the support they need.

“We’re at a really exciting point in automotive history and, looking ahead, there are many options for businesses to embrace low emission vehicles and the benefits for their operations. I urge SMEs to lean on their partners, ask the difficult questions and make sure their voices are heard.

“Indeed, we recently celebrated a 98th anniversary with one of our SME customers, which is a fantastic testament to our heritage of working with smaller businesses. We’re ready to listen, support and guide now, just as we have been for more than 100 years.”

To download the ‘Keeping the UK’s SMEs on the Road’ whitepaper, visit: https://bit.ly/3sJvVq0. To find out more about the AA’s Business Services, please visit: www.theaa.com/business/.