Oxfordshire based creative digital marketing firm, The Evergreen Agency, has partnered with Portman Dental Care to bring a cohesive digital strategy to the national chain of dental clinics. 

The partnership is set to see a renewed strategy and focus surrounding digital marketing, aiming to deliver the best possible service to customers across the UK. 

Aaron Rudman-Hawkins, Managing Director of The Evergreen Agency comments on the exciting potential waiting to be explored by the partnership: “We’re delighted to be partnering with Portman Dental Care, they are a very exciting organisation that is growing rapidly and it was clear from the early discussions that our values aligned. I strongly feel this will be a fantastic collaboration for years to come and the team are excited to get to work.

A great privilege of running this agency is deciding which businesses we want to partner with; It’s clear to see that Portman Dental is providing a service that massively improves people’s lives through embedding confidence, and we wanted to be a driving force behind the growth of Portman’s mission.”

Search engine optimisation is the process of increasing online visibility. By showing Google and other search engines that a website is a source of knowledge, providing users with the best possible answers to their questions, websites will appear higher up on the search pages. Websites that rank higher on search engine results pages attract more traffic, increasing brand visibility and reach. 

Natalie Scutt, Senior Digital Marketing Manager at Portman Dental Care comments on the decision to focus on search engine optimisation to deliver growth: “As a business with a strong emphasis on local, we needed a partner who could accommodate this alongside providing support for our group websites, with strategic, technical & content experience. In Evergreen, we’ve found just that and we’re really excited to see where the partnership can take our business in the digital landscape.”

Rudman-Hawkins comments on the exciting future of SEO as an industry: “The world of SEO is changing constantly and at an ever-increasing pace. For both me personally, and for the whole team at our agency, it’s a job, duty and enjoyment to keep on top of the latest developments, and use this knowledge to help our clients achieve their goals.”