Leading online marketing firm The Evergreen Agency has launched a brand new initiative to help support other businesses through the pandemic with a free, personalised video review of their online business.
Aaron Rudman-Hawkins, Managing Director of the Bicester-based agency, who specialise in SEO and PPC, has spent two weeks and 60 hours reviewing 67 separate businesses, who have each received their own video review, completely unique to their own business website.
Aaron, who has continued to provide SEO and PPC services to his full time clients since the beginning of lockdown in March, had the idea to provide free video reviews to businesses, providing expert SEO insight with a personalised touch. The videos include a review of the businesses website as well as invaluable tips to improve their visibility from an SEO perspective. The videos, which are available completely free of charge are aimed at businesses seeking support and expertise in bolstering their online presence. Aaron is pleased to be able to offer his support during times of need for all businesses across the UK.
“I’ve always aspired to help people in whatever way I can and with the lockdown, more time is being spent online with no one able to venture out and about. The knock-on effect is businesses relying more heavily on their website and online presence so we wanted to help as many Oxfordshire businesses as possible to ensure they were set up properly to do this. 67 businesses have now been able to see real actionable recommendations and act upon them.”
Aaron added: “Businesses have realised the important role their website and online presence plays. Businesses also know there is a lot of bad advice and mis-information out there. Just being able to provide short videos in plain-English where I can physically show the viewer what I am saying and recommending. It’s simple and businesses have loved it.”
Businesses all over the country have benefitted from this initiative and with so many people at home at the moment spending more time online, now is a better time than most to make simple but incredibly effective changes to your website.
Lisa Moon, PR Manager at The Somerset Toiletry said:
“As a very small (mostly self-taught) team, it’s challenging to excel in all aspects of digital marketing. Aaron highlighted various aspects which we are overlooking in terms of SEO along with areas of growth in terms of paid advertising”.
Lisa further added that:
“With costs being closely managed under the circumstances, the opportunity to gather some really helpful insight and gain a deeper understanding of ways to improve our website visibility has been greatly appreciated”.
Due to the value, expertise and insight received by the websites who took part in the video review initiative, Aaron plans to continue this offering to help businesses get back on their feet. As restrictions begin to lift across the country and businesses resume activity there will be plenty of scope to improve their current online business models.